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进军印度,商标布局如何做?

2022-06-30 09:08:00

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作为南亚地区体量巨大、人口众多、地域广袤的国家,印度被很多人视为一个极具发展前景的地域。有人说:“印度可能会成为Web3的‘主导者’。”也有数据显示,印度现存独角兽企业虽只有94家,居全球第三,但其中有36家诞生于2021年第三季度及该季度之后,并在新增科技独角兽企业方面快速追赶中国。


巨大的市场前景必然会吸引无数资源的涌入,然而,对于想加入印度这个“蓝海”市场的品牌经营主体而言,除了拥有强大的创造力和竞争力,还需具备“市场未动,商标先行”的意识,并在充分了解印度商标政策制度、文化、资本环境的基础上,做好知识产权相关布局与保护。


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